Wednesday, July 13, 2005

Ayala Rally

The biggest anti-GMA rally was held at the heart of the country's financial district. It was supposed to be the Makati version of the EDSA People Power that toppled Marcos in 1986 and Erap in 2001.

But this version obviously did not have the wide support of the middle class. Even if it was held in Ayala, the yuppies of Makati that were interviewed on TV found more concern on the traffic mess the rally caused.

Also, there was not much support from the students. Could it be that it's because classes are just starting and students are still afraid to cut classes? Yeah, right.

Or maybe, the rally organizers just failed to communicate properly with their target audience.

Take the campaign slogan posted on stage as an example.

PAGBABAGO
NGAYON NA!
Now, if you were targetting the Makati yuppies and the colegialas from the different schools, maybe you should consider editing that slogan a little bit.

How about this?

PAGBABAGO
NOW NA!
AS IN...

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